The Selling Process

Marketing your property requires an expert with discretion, a multitude of contacts, and experience in selling outstanding Real Estate. We pledge to provide you with the exceptional service and the following:

  1. Why you are selling. If you know exactly why you are selling, then it will be easier for you to set the right plan of action. Do you need to sell quickly? Is getting the highest price your priority? Discuss your limitations and bottom line with your REALTOR® so they can help you set realistic goals.
  2. Preparing your home. You know what they say: “you never have a second chance to make a first impression.” From the moment a potential buyer drives up and enters the home, they should see a manicured lawn; a clean garage; organized closets and rooms; and it should be cleaned from top to bottom.
  3. Find the right agent. Your REALTOR® should understand your goals, be assertive, and honest. Here are some of the many benefits of using a REALTOR®:
    • Preparation of a Comparative Market Analysis which will show homes currently for sale, recently sold, and sales histories, which can assist you in setting the home’s selling price.
    • Marketing/Advertising Plan to ensure the house is given maximum exposure to potential buyers.
    • Listing homes on the Multiple Listing Service, which attracts the attention of other local agents.
    • Saves you time. The REALTOR® can show your home, and answer questions about the property to other buyers or real estate agents.
    • Broker’s open so other agents can familiarize themselves with the property.
    • Assistance with the entire home-selling process.
  4. Listing Contracts. The listing contract gives a licensed real estate professional authorization to act on your behalf in the sale of your home. Listing contracts must be in writing, and will have a termination date and compensation structure.
  5. Disclosures. Be honest when filling out your disclosures. Insist the Buyers get a home inspection.
  6. Negotiate the best price and terms. Read offers thoroughly, and evaluate the price and terms being offered. Some things to consider are:
    • Is the Buyer willing to pay for most or all of the closing costs?
    • Who is responsible for repairs? What is the dollar amount the Buyer is asking for in repairs?
    • When is the closing date?
    • Are there any financing contingencies, or is it a cash offer?
  7. Closing. Collect net proceeds after mortgage payoff or bring cashiers check to the closing table for any losses.

Sell with PPRUSA!

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